Outbound automation FAQ
Straight answers to the questions founders, sales leads and agency owners ask before they put outbound on autopilot. If something is missing, write to [email protected].
How OutreachAuto works
What does OutreachAuto do, in one sentence?
It runs the whole outbound loop for B2B teams: it finds companies that match your ideal customer, researches each one, writes a personalised sequence, sends it from your own inboxes, follows up, sorts the replies and books the meetings.
What do I need to set up?
Connect one or more inboxes, describe your offer and your ideal customer, and approve the first sequence. After that, research, sending, follow-up, reply sorting and booking run on their own. The how it works page walks through each step.
Where do the companies and contacts come from?
From public company data that matches your ideal customer profile and from the lists you bring yourself, as a CSV file or from your CRM. You can exclude existing customers, open deals and any domain you choose.
Do I have to approve every email?
No, but you can. You approve the sequence template and the tone once. You can switch on review for first emails, so each one waits for your approval before it goes out.
Can I try it before I pay?
Yes. Enter your website and ideal customer on the homepage. In about a minute you see your offer analysis, your ICP, the first matching company and the first email written for it, with no card needed.
Deliverability and your domain
Will this burn my domain?
OutreachAuto sends only from inboxes you connect, warms them up, keeps each inbox under a daily sending limit, rotates between inboxes and stops a sequence on a bounce or reply. It also checks SPF, DKIM and DMARC before the first send. Many teams send cold email from a separate domain to protect their main one, and the setup guide shows how.
Which inboxes can I connect?
Google Workspace, Microsoft 365 and any inbox that supports SMTP and IMAP. Your campaigns always go out from your own addresses, never from ours.
Is email warmup included?
Yes, in every plan. New inboxes ramp up gradually and stay inside a safe daily limit. Read more on the email warmup page.
How many emails does one inbox send per day?
You set the daily limit per inbox, and OutreachAuto keeps a conservative default for new inboxes. To reach more contacts, connect more inboxes and let rotation share the load instead of pushing one inbox harder.
Will my LinkedIn account get restricted?
No bot logs into your LinkedIn account. Your rep gets a daily list of tasks with messages already written and sends them by hand, which keeps the account safe.
Why not automate LinkedIn fully?
Tools that log into LinkedIn on your behalf or drive your browser put the account at risk. A short daily task list takes a rep a few minutes and keeps the account in your hands. See LinkedIn outreach automation.
Compliance and data
Is cold email legal?
B2B cold email is legal in most markets when you follow the rules. Every campaign email has an unsubscribe link and header, opt-outs go to one suppression list for the whole account, and OutreachAuto sends to business contacts only. Read the details on our cold email compliance page.
How does OutreachAuto handle GDPR?
For your campaign data you are the controller and OutreachAuto is the processor under our Data Processing Agreement. The product keeps notes for your legitimate interest assessment, records where each contact came from and deletes a person's data on request.
Who owns the data?
You do. Your contacts, emails and replies belong to your workspace. We process them only to run your campaigns, and you can delete them at any time.
Where can I read about security?
On the security page: encryption, access control, roles and permissions, single sign-on and audit log on Scale, and how we handle data deletion.
Writing and personalization
How personal are the emails?
Each first line comes from a brief about that company, written from its public website and signals. The demo on the homepage reads your website and writes a first email from your offer to a real company picked from public records, so you can judge the writing for yourself before you create an account.
Will the emails sound like AI?
You set the voice: a few lines about how you write, words you never use and the length you like. Every email stays editable, and AI email personalization uses only facts it found about the company, never invented familiarity.
Can I write my own sequences?
Yes. You can write every step yourself, let OutreachAuto draft them, or mix both. Personalised first lines can be added to your own templates.
Replies and meetings
What happens when someone replies?
The sequence stops for that contact. The reply gets a label (interested, meeting request, not now, wrong person with a referral, unsubscribe or out of office) and a suggested answer you can send or edit.
How are meetings booked?
Interested replies get your booking link and a few proposed times in the prospect's time zone. The booked meeting lands in your calendar and your CRM. See meeting booking automation.
Does it sync with my CRM?
Starter exports contacts and activity as CSV. Growth and Scale sync contacts, activities and meetings both ways with your CRM, and Scale adds custom fields.
Plans and billing
How much does OutreachAuto cost?
Starter is 99 USD a month, Growth 249 USD and Scale 599 USD. Billed yearly, each costs half: 49, 124 and 299 USD a month. See pricing.
Can I use OutreachAuto without a paid plan?
Only to try it. There is no free plan. The homepage tool is a one-time trial on your own website, and running campaigns needs a paid plan.
Can I cancel any time?
Yes. Monthly plans stop at the end of the paid month and yearly plans at the end of the paid year. You can export your contacts, sequences and activity before you go.
Do I need to talk to sales?
No. You can create an account, choose a plan and start on your own. Questions go to [email protected].
Can an agency run several clients?
Yes. Growth includes 3 workspaces and Scale 15, each with its own inboxes, suppression list and reporting. See outbound for agencies.
Try it on your own website
Enter your website and ideal customer and see the first account brief and email in about a minute.
