AI lead generation with a brief for every account
A lead list is only as good as what you know about each company on it. OutreachAuto uses AI lead generation to find companies that fit your ideal customer, read what each one does today and write a short brief your outreach can build on.
From an ideal customer description to an account list
You describe the customer you want in plain words: industry, company size, region, technology they use and the role you sell to. OutreachAuto turns that description into search criteria, finds matching companies in public company data and lists the contacts in the roles you named. You can tighten or widen any criterion and rebuild the list in minutes.
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Industry and sub-industry, written the way you describe your market
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Company size by headcount bands
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Region and country, so sending follows the right business hours
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Role and seniority of the people you want to reach
Data sources for AI lead generation
OutreachAuto works with three sources and keeps the origin of every record visible.
| Source | What it adds |
|---|---|
| Public company data | Companies and business contacts that match your ideal customer description |
| Your CSV files | Accounts and contacts you already have, from events, partners or past campaigns |
| Your CRM | Accounts you choose to import, plus open deals and customers to keep out of campaigns |
Public company data
- What it adds
- Companies and business contacts that match your ideal customer description
Your CSV files
- What it adds
- Accounts and contacts you already have, from events, partners or past campaigns
Your CRM
- What it adds
- Accounts you choose to import, plus open deals and customers to keep out of campaigns
Imported records go through the same enrichment as the companies OutreachAuto finds, so every account ends up with the same depth of research.
Enrichment and the account brief
For each company OutreachAuto reads the public website and public signals such as open roles, product pages and recent news. It writes a short account brief with three answers: what the company sells, who is likely to decide on an offer like yours, and why the timing might be right. The brief is what the first line and the reason to reply are written from, and your team can read it before a call.
- What they sell and to whom
- Signals such as hiring for a role your offer supports
- Likely decision maker and related roles
- A suggested angle for your offer
Exclusions that protect your relationships
AI lead generation must also know who to leave out. Before any account enters a sequence, OutreachAuto checks it against your exclusion lists and the suppression list of the whole account.
- Current customers and open deals from your CRM or a CSV file
- Competitors, partners and domains you never contact
- Everyone who has unsubscribed from any of your campaigns
- Contacts already active in another sequence or workspace
Quality over list size
More rows do not mean more meetings. OutreachAuto contacts business addresses only, checks addresses before sending and stops a sequence on the first bounce. Each plan has a monthly limit of new contacts that are researched and personalised, so the work goes into accounts you would actually want to talk to. If a brief shows that a company does not fit, remove it, and the list learns your exclusions.
How AI lead generation works in OutreachAuto
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Describe your ideal customer and your offer
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Add your CSV files or connect your CRM, and set exclusions
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OutreachAuto finds matching companies and writes a brief for each
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Review the list, remove any account that does not fit
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Approve a sequence and the accounts move into outreach
Responsible use of company data
OutreachAuto uses public company information and data you bring, contacts business addresses only, keeps notes for GDPR legitimate interest and deletes a person's data on request. Read the full approach on cold email compliance.
Contacts included in each plan
Starter includes 1 500 new contacts a month, Growth 5 000 and Scale 12 000, each researched and personalised. Starter is 49 USD a month billed yearly.
- Starter 49 USD
- Growth 124 USD
- Scale 299 USD
Questions about AI lead generation
Where does the company data come from?
From public company data, the public websites and signals of each company, and the CSV files and CRM records you import yourself.
Can I use only my own lists?
Yes. Import a CSV file or accounts from your CRM, and OutreachAuto enriches them and writes for them without adding new companies.
What does an account brief contain?
What the company sells, likely decision makers, signals such as hiring or news, and an angle for your offer. It is short enough to read in under a minute.
How do I keep customers out of campaigns?
Import them as an exclusion list from a CSV file or your CRM. Every account is checked against exclusions and the account-wide suppression list before it enters a sequence.
Does it find personal email addresses?
No. OutreachAuto works with business contacts only.
Find your first matching company
Enter your website, offer and ideal customer. OutreachAuto shows your ICP, the first matching company with its brief and the first email written for it.